What I liked about the original Salemtown ID signs were their muted industrial look. The final product from the designer regrettably sacrificed the industrial look to overly bright colors.
The winning Germantown design looks like it has those classic industrial overtones. It is a winner.
Correct me if I am wrong, but there really is no significant industry left in Germantown? Is this no different that when a developer takes thousands of acres of rural property turns it into high density single family houses and calls it "Deer Run"?
ReplyDeleteThat may be true, but the mark industry has left on Germantown is still palpable...large scale factories, gritty architectural textures, and a handful of water towers still remain. This gateway design wraps up all of those flavors in an appropriately scaled package.
ReplyDeleteYou can see more work from these designers at www.hollerdesign.us